Love Luton celebrates all that Luton has to offer.

It is a vibrant multi-cultural town with a warm heart that has welcomed generations of new people who have made their home here. People continue to bring their interesting histories to make Luton what it is today.

There have recently been £4 billion of improvements around Luton, including the award winning - St Georges Square and extension to the Mall, Butterfield Business Park and the Luton Hilton Hotel.  The Luton Gateway and Station Square are now taking shape and future developments include Power Court and Napier Park.

The Love Luton campaign is enthusiastically backed by Luton's businesses, voluntary and community groups, as well as the Council. The Love Luton team is made up of people representing all those organisations. We also welcome anyone who wants to contribute to join the working group  - go to the support page of our website to contact us.